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B&H Publishing Welcomes Scott Corbin and Holly Kisly to Trade Book Marketing Team

Jenaye White | Aug 1st

B&H Publishing Welcomes Scott Corbin and Holly Kisly to Trade Book Marketing Team
NASHVILLE, Tenn. — (August 1, 2016) B&H Publishing is excited to announce two new additions to the marketing team: Holly Kisly, Marketing Manager for Trade Book Marketing; and Scott Corbin, Marketing Strategist for Trade Book Marketing. Kisly and Corbin begin their new roles this month.
HollyKislyKisly joins B&H from Moody Publishers, where she worked as Audience Development Director at Moody Publishers, served on the Moody Publishers Leadership Team, and worked with key authors such as Gary Chapman, Nancy Leigh DeMoss, Al Mohler, James McDonald, and John MacArthur. Corbin served as Executive Editor at The Council on Biblical Manhood & Womanhood and is finishing his Masters of Divinity from The Southern Baptist Theological Seminary.
“At B&H we are beyond thankful to have Holly and Scott on our team,” commented Dave Schroeder, Vice President of Marketing and Communications. “Holly brings a wealth of experience in Christian publishing, not only in leading marketing initiatives on key brands that have impacted our industry, but she also has an incredible heart for serving the church. We are ScottCorbinhonored for her to lead our trade book marketing team to continue this area of growth for B&H. Scott brings a strong theological and marketing background from his time working with the Council of Biblical Manhood and Womanhood, Austin Stone Community Church, Southern Seminary, and working in Christian retail. This experience will be incredibly helpful as we build our area of influence in the church leadership space. Most of all, I am excited to have them on our team as they firmly believe in our mission to share words that impact the lives of others through the Gospel.”
Kisly holds a bachelor’s degree in journalism from Northern Illinois University and is working towards a MBA from Webster University. She has over a decade of experience in the publishing industry. During her time at Moody she focused on the Revive Our Hearts ministry, Gary Chapman’s The 5 Love Languages, and leading her team to develop brand growth.
“I am grateful for the opportunity to serve authors, retailers, and the B&H team in bringing solid Biblical resources to the Church,” said Kisly.
Corbin is married to his wife Jessi and they have one son. A graduate of Texas State University, Corbin has firsthand experience with LifeWay products through serving as the Associate Academic Book Buyer for the LifeWay Retail Store in Louisville, Kentucky.
“As someone who has been following B&H for quite some time, I am thrilled and grateful to be joining the team in the midst of what I believe to be their best years,” Corbin said. “More than that, I am happy to work alongside others who passionately believe in cultivating resources that will help equip the church in her mission of making disciples.”
B&H Trade Books has had a banner year with successes and awards from bestselling books such as Fervent, 2016 ECPA Book of the Year, and fellow New York Times bestseller Unashamed by Lecrae. In addition, B&H has had dozens of books on the CBA and ECPA bestsellers lists throughout the year.
“We have spent the past few years strategically planning how we grow even further in our trade book marketing,” shared Jennifer Lyell, B&H Vice President and Trade Book Publisher. “Holly and Scott bring a wealth of experience and passion to help us continue our growth and make an impact serving authors and our retail partners so that more readers may hear the Gospel message.”
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B&H Publishing Group, a division of LifeWay Christian Resources, is a team of mission-minded people with a passion for taking God’s Word to the world. Because we believe Every Word Matters® we seek to provide intentional, Bible-centered content that positively impacts the hearts and minds of people, inspiring them to build a lifelong relationship with Jesus Christ. Among our print and digital releases for the trade, church, and academic markets, titles include The New York Times No. 1 bestsellers The Love Dare and The Vow, #1 CBA bestseller I Am a Church Member as well as the award-winning HCSB Study Bible.